Growing Leads Through Social Media Segmentation

Social media is not going anywhere. In fact, chances are if you are trying to reach your audience anywhere outside of email and print ads, social media is your best bet. With that said, it would be in your business’ benefit to make sure your social media efforts are in line with your business strategy… Continue reading Growing Leads Through Social Media Segmentation

Platform Fluidity

Marketing Tip Monday: Think about what your thought process is when you decide to post content from your social media personal profile. If it’s a quick thought, you probably post to Twitter. If it’s an article or something more in-depth, chances are you probably post to Facebook. If it’s picture-centric, Instagram is probably your go-to.… Continue reading Platform Fluidity

Hashtag Power

Marketing Tip Monday: Use the power of the hashtag! Define your business’ brand identity & mission to sort out keywords you can start implementing in your social media for a broader online presence. Use custom hashtags relevant to your brand that will make your posts unique & more distinct for others to search for you… Continue reading Hashtag Power