Advertisers and marketers, we live in the age of technology. Every day, new systems are being developed to automate processes and better target our marketing audiences. It seems like right when you get used to something, BAM, it changes again! Google’s latest update creates opportunities for advertisers to target YouTube users. With video being the… Continue reading Targeting At Its Finest
Marketing Tip Monday: There are a variety of useful platforms that allow you to advertise your products or services, but it is important to keep in mind PR when building your brand. If a company or blog wants to feature your brand or your company on their latest article or blog, you should definitely consider… Continue reading Name-Drop!
Social media is not going anywhere. In fact, chances are if you are trying to reach your audience anywhere outside of email and print ads, social media is your best bet. With that said, it would be in your business’ benefit to make sure your social media efforts are in line with your business strategy… Continue reading Growing Leads Through Social Media Segmentation