Google Adwords

Marketing Tip Monday: Google.com is the most visited website in the world, and Google AdWords is the largest and most widely used online advertising network in the world. Advertisers can choose to target users across the search network and display network, utilizing either pay-per-click advertising (paid search) or banner-style advertising. If you’re looking for the… Continue reading Google Adwords

Let’s Talk Names: Branding Your Law Firm

Lugenbuhl, Wheaton, Peck & Hubbard- say that five times fast. Now, try and repeat it back to yourself. I don’t know about you, but I have enough trouble remembering the names of new people I meet, much less a law firm with four very uncommon, long last names. Since the 19th century, naming law firms… Continue reading Let’s Talk Names: Branding Your Law Firm

Research, Research, Research!

Marketing Tip Monday: You can’t effectively sell or market your services without researching your competitors. You need to know what specifically you are up against in your industry in order to ensure your product/service is the most attractive option to your target audience. Knowledge is power!