Growing Leads Through Social Media Segmentation

Social media is not going anywhere. In fact, chances are if you are trying to reach your audience anywhere outside of email and print ads, social media is your best bet. With that said, it would be in your business’ benefit to make sure your social media efforts are in line with your business strategy… Continue reading Growing Leads Through Social Media Segmentation

The Blog on Blogs

Myth: “I don’t need to blog, my company is already established and we have more important initiatives that our resources should go to.” Myth: “Blogging is just a trend, only the younger generation is using, it’ll soon fade.” Fact: “Over half of marketers consider blogging as there top marketing content priority and this number is… Continue reading The Blog on Blogs

Content Marketing

Marketing Tip Monday: Content marketing is a powerful form of gaining an audience. Blogging is a perfect example of this and will significantly help your website win the SEO (Search Engine Optimization) game! Technically, you are providing “free” info, but everyone loves freebies and you’re gaining followers/readers in the process who turn into clients when… Continue reading Content Marketing