Growing Leads Through Social Media Segmentation

Social media is not going anywhere. In fact, chances are if you are trying to reach your audience anywhere outside of email and print ads, social media is your best bet. With that said, it would be in your business’ benefit to make sure your social media efforts are in line with your business strategy… Continue reading Growing Leads Through Social Media Segmentation

More Than Just Likes

Social media marketing is a tough pill for some companies to swallow, especially if they’re stuck in their old ways. They may be skeptical, believing the popular misconception that social media is unmeasurable. Unfortunately for them, social media marketing is a very true reality that will impact the future of any brand. Not only does… Continue reading More Than Just Likes

Newsletters

Marketing Tip Monday: Newsletters— as marketers, we sometimes love to hate them. However, newsletters are one of the most effective ways to get information out to your existing customers. Research shows that reaching new costumers actually costs about six times more than making a sale to an existing customer. If that’s not enough reason to… Continue reading Newsletters