Marketing Tip Monday: Newsletters— as marketers, we sometimes love to hate them. However, newsletters are one of the most effective ways to get information out to your existing customers. Research shows that reaching new costumers actually costs about six times more than making a sale to an existing customer. If that’s not enough reason to… Continue reading Newsletters

7 Ways to Get the Most Out of Social Media

“Be sure to follow us on Instagram!” “Like us on Facebook!” How many times have you heard these statements? Social media is a significant part of networking and getting people to engage with your business. It is 100% essential in today’s social atmosphere if you want any chance of growing your audience. Getting people to… Continue reading 7 Ways to Get the Most Out of Social Media

Does my business really need social media?

Absolutely! The simple truth is that social media matters to businesses because it matters to consumers. There’s no doubt that social media and the Internet have changed the way we communicate, interact, and make consumer decisions. Social media, including Facebook, Twitter, YouTube and blogging, is currently the number one online activity, with the average consumer… Continue reading Does my business really need social media?