Marketing Tip Monday: Many opportunities for recurring business are lost when companies fail to follow up. According to research, nurturing leads by staying in touch with customers during every step of the buyer’s journey, on average, results in 20% more sales opportunities than non-nurtured leads. These leads tend to result in purchases that are about… Continue reading Follow Up!
The marketing field is vast in opportunity. Each and every day, the digital atmosphere grows more, creating new chances to get the word out about your product or service in a matter of seconds to targeted audiences. In honor of Thanksgiving, we want to celebrate accordingly and express what we, as marketers and advertisers are… Continue reading Gratitude- A Marketer’s Perspective
Marketing Tip Monday: We’ve all witnessed the drastic evolution of mobile technology in the past decade, allowing us to search, shop & connect online while on the go. With approximately 95% of Americans owning a mobile device, it is imperative to keep your business’ marketing strategies mobile-friendly. Be sure to focus on mobile browsing trends… Continue reading Go Mobile