Strategize!

Marketing Tip Monday: Strategize! When developing the plan, ask where you are now, survey the industry’s landscape, and pinpoint where you need to be. Seek for gaps to find your niche in your current field. List out the problems your product/service solves and how you can successfully market that! Then, consult with a thorough marketing… Continue reading Strategize!

Does my business really need social media?

Absolutely! The simple truth is that social media matters to businesses because it matters to consumers. There’s no doubt that social media and the Internet have changed the way we communicate, interact, and make consumer decisions. Social media, including Facebook, Twitter, YouTube and blogging, is currently the number one online activity, with the average consumer… Continue reading Does my business really need social media?