Focus on Retention

Marketing Tip Monday: 60-80% of customers who describe themselves as “satisfied” with a product or service do not go back to do more business with the company that initially caused this reaction, according to a study by Bain & Company. Sometimes, no matter how hard you try, customers don’t come back. Perhaps there is a… Continue reading Focus on Retention

More Than Just Likes

Social media marketing is a tough pill for some companies to swallow, especially if they’re stuck in their old ways. They may be skeptical, believing the popular misconception that social media is unmeasurable. Unfortunately for them, social media marketing is a very true reality that will impact the future of any brand. Not only does… Continue reading More Than Just Likes

‘Tis The Season

As Spring wraps up, summer time is finally around the corner! Besides warm weather and tanned skin, the change in season brings a benefit to marketers. Different seasons bring different needs, so it is important to appeal to the needs of your consumers during the times they need it most. Take a look at your… Continue reading ‘Tis The Season