Newsletters

Marketing Tip Monday: Newsletters— as marketers, we sometimes love to hate them. However, newsletters are one of the most effective ways to get information out to your existing customers. Research shows that reaching new costumers actually costs about six times more than making a sale to an existing customer. If that’s not enough reason to… Continue reading Newsletters

Go Mobile

Marketing Tip Monday: We’ve all witnessed the drastic evolution of mobile technology in the past decade, allowing us to search, shop & connect online while on the go. With approximately 95% of Americans owning a mobile device, it is imperative to keep your business’ marketing strategies mobile-friendly. Be sure to focus on mobile browsing trends… Continue reading Go Mobile

Email Marketing

Marketing Tip Monday: Email marketing is a powerful and cost-effective marketing tool available to all businesses, no matter how small. It’s a simple and direct way to contact your audience. Tuesdays and Fridays have shown to be effective engagement periods of the week, but all marketing should be tailored specifically to your target audience, of… Continue reading Email Marketing